Profitero: How Much Should Amazon Invest In Its Own Gadgets?

By Matthew Stern

“Anyone can sell items at a loss,” said Paula Rosenblum, managing partner at RSR Research. “Without looking at gross margin, top-line sales numbers just don’t mean that much to me, especially coming from Amazon. I think Amazon was looking for mass, and they got it. And buzz. And they clearly got that. One of these days, the retail business is going to have to be profitable as well.”

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