Greenough, a leading independent public relations firm headquartered in Boston, today announced it will partner with the 5th Annual Babson Energy & Environmental Conference, focused on “Entrepreneurship for a Sustainable Future.” Greenough is promoting the event with a targeted media campaign and by highlighting the conference’s forums, speakers, networking and interactive discussions. The conference takes place on March 31st, 2011 at the F.W. Olin Graduate School of Business at Babson College, in Wellesley, MA (www.babsonenergy.com).
“We have chosen this year’s conference theme, “Entrepreneurship for a Sustainable Future,” to explore how innovation and entrepreneurship can play a pivotal role in shaping the new green economy in the coming years,” said Adam Ostaszewski, co-president of the Babson Energy & Environmental Club. “In partnering the past two years, Greenough demonstrated its clean tech expertise and delivered impressive results for our annual event. Their team successfully promotes the importance of green innovation and entrepreneurship, and we’re looking forward to increasing Babson’s visibility again this year with Greenough’s help.”
In its fifth year, the conference features influential keynote speakers in the clean energy and environmental sustainability community. The roster includes: Kathryn Brown, SVP Public Policy Development and Corporate Responsibility, Verizon; Sheeraz Haji, CEO, Cleantech Group; and Dr. Bart Riley, Co-Founder, A123 Systems. Nancy Floyd, Founder & Managing Director, Nth Power, will deliver the closing keynote in a fireside interview with Chuck McDermott, General Partner at Rockport Capital.
“Clean energy and green technology continues to emerge as a thriving and important industry in New England’s business landscape,” said Phil Greenough, founder and president of Greenough Communications. “The Babson Conference provides a forum to drive the clean technology discussion forward. It promotes a discussion that’s vital to New England’s growth as a business community and to the wider goal of developing reliable energy solutions.”
Greenough has delivered high-impact communications programs for some of the world’s leading green technology organizations, including 1366 Technologies, Harvest Power, Sun Catalytix, EnerNOC, AEB, Northern Power, and the Department of Energy's EcoCAR: The NeXt Challenge competition.