carewell_header.png

CareWell Urgent Care
Developing Consumer Trust in a Competitive Urgent Care Market

Challenge
Stand out in the increasingly competitive New England urgent care market and attract consumers.

Strategy
Educate consumers on the benefits of using urgent care and introduce them to CareWell by establishing a leading share of voice in local media outlets, amplified by social media marketing. Leverage seasonal health issues to position CareWell doctors as trusted caregivers and expert media resources.

Results

bluebar.png

View more case studies.