ASA: Just how affordable is that college education?

As college acceptance letters start making their way to mailboxes and inboxes, families' next big dilemma is figuring out which offers are affordable based on the financial aid award letter. That's not as easy as you might think. "Prepare to be confused," said Mark Kantrowitz, senior vice president at "These letters are sales and marketing documents. They're designed to make you think you can afford this school."

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