Designing the Next Generation of Green Cars
What do you get when you combine automotive engineering students, the U.S. Department of Energy (DOE) and General Motors (GM)? The answer can be found in Austin, Texas today: Teams Read more...

Healthcare in Your Pocket: The Unstoppable Rise of mHealth
Much has been written in recent months about “consumerization of IT.” In fact, InfoWorld recently launched a channel dedicated to the topic. Overused phrase? Perhaps it is, but it’s also Read more...

Making the Transition from Journalist to Marketer
I’ve seen several blog posts of late referencing the trend for PR and marketing agencies to hire journalists. Having recently made the transition myself, I’ve got some advice for journalists Read more...

Greenough’s Evolution Continues
Today, as we enter our “teens” as a company, we formally announced a new organization structure and the leaders to guide the agency. The changes – detailed on our recently Read more...

Who Wins in a U.S.-China Solar Panel Trade War?
Greenough prides itself on our knowledge of the clean tech industry and our ability to serve clients in that industry, which includes solar, wind and biogas, among others. One on-going Read more...

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Brand Storytellers

The science of marketing meets the art of storytelling

Brand storytelling is the fabric that connects existing and emerging channels with communities, allowing companies to engage with customers and prospects on a deeper, more personal level. At Greenough, next-generation marketing technologies, advanced analytics and a disciplined process underpin and inform content that creates these deeper connections. To learn more about how we strategically stitch together brand stories to drive awareness, interest, sales and loyalty, please experience our proven approach below.

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